Fee Genie Online Services Private Limited

Feegenie - Revolutionizing the existing Fees Payment System in India!


“Fee payment trends are changing now in India which is bringing India on an innovative platform of Digital India"

Feegenie, a year old company is providing online platform of fee collection with its USP that enables every payer as well as every institution to pay or collect fee online with the help of Credit Cards, Debit Cards or Netbanking. The company is providing services as payment aggregator having tie-ups with various payment gateways and banks to provide a simple solution of collecting and payment of fees with use of techniques involving desktop and Smartphone.

A Smart Online Fee Payment/Collection platform – Feegenie, a ITES based Online fee collection as well as fee payment platform offers a wide variety of services to the institution and their payers as well for the online fee collection and fee payment through Credit Cards, Debit Cards, Netbanking and E-wallets, alongwith vast services of Fee management system with the ease of digital payments and storage of their information on their Feegenie merchant's or Payer's cloud account.

Feegenie partners with Schools, Colleges, Universities, Coaching institutes, Resident Welfare Societies, Clubs and Gymnasiums, Malls/ Office Complex, Associations & Autonomous Bodies and other fee collecting organizations nationwide to give customers the ability to pay online using a credit card, debit card or Netbanking. One of its kinds, the company is providing deep into the payment industry.

Within a short span of time of launch of Feegenie, The Company has entered into tie-ups with several institutions. The existing team of the company, apart from the professional board members consists of 30 Team members including technical developers, support and sales team.

A study says that an average Indian spends around 500 working hours in his life to pay fees standing in queues. The aim is to minimize this time spending to just 200 minutes and that too without standing in queues.


We at Feegenie visualize a India where every common man is using the technology in his daily life. When the word Fees is around him, he should use Feegenie services for all types of fees to be paid.

Our Team

Feegenie is a privately held company and managed by a board of professionals:

Mr. Manish Goel - Founder & CEO

Manish Goel has more than 2 decades of successful leadership experience holding positions of significant responsibility with various organizations. He has done a management course from Symbiosis Institute of Management. He has proven track record of setting up new business vertical, relationship management, business process re-engineering, turn around strategies and risk management. He has ventured into retail, manufacturing of beverages and beverage consultancy. He also holds the position of Country Head of multinational company The Monarch Beverage Company (USA).

Mr. Sanjeev Jain - Independent Director

Sanjeev Jain is a practicing Chartered Accountant. He is also a law graduate and Company Secretary. With rich experience of handling numerous clients in finance, business process & taxation, he ensures that the legal compliances must be meticulously complied. He is a quick learner and an effective team player. He takes pride in resolving customer queries and offering necessary clarifications. He ensures that all accounting principles and practices are followed both in letter and in spirit.

Mr. Sandeep Beniwal - Technical Head

A Software professional, a Serial Entrepreneur. Having nine years experience in Banking and Real Estate domain with Industry leaders. Having experience in Corporate Banking business. Had been a part of corporate banking product development team. Real estate domain experience comes with a leading real estate portal in India, as he was part of development team of 99acres.com. The technical platform has been built by Sandeep and his team. He has constantly innovated & worked with a zeal to offer smooth flow of operations, resulting in customer delight at every stage of the transaction cycle.

Mr. Vivek Jain - Head Marketing

Vivek Jain, founder of www.pathtoschools.com and pathtocolleges.com and running Webportal related to Education Sector in education industry since 7 years.

Having strong 15 years experience in Advertising and Marketing Industry for promotions and making strategies regarding Marketing the products and Digital Marketing specialisation.

Mr. Rahul Sharma – Director (Marketing)

Mr. Rahul Sharma, a dynamic personality, has been associated with media since 2001. He started his career with a leading newspaper, Dainik Jagran and worked for other leading newspapers like: Dainik Bhaskar, Aaj-Samaj, Hari Bhumi etc. He also worked as the Brand Head in other verticles of marketing like: Jagran Solutions, 7272, Jagran Engage, Jagran.com, Bhaskar Events etc. and has been associated with leading electronic media like: Chanel7, IBN, Aaj-Tak etc.

He has now been working for a new concept in digital and online solutions i.e. Feegenie.

His vision is to expand Feegenie across PAN India and internationally too in the second phase.

Mrs. Sartaj Lamba – Associate Director

A great woman entrepreneur & an Associate Director of FEEGENIE.

Smile and Gratitude are the two main parameters in their life. Daughter of an air force officer and married to an army officer she has learnt and seen life very closely. Changing places continuously helped her understand the problems by each one of them .Armed with plain B.Ed degree taught in schools where ever the family was posted, there after worked in the capacity of internal auditor with HLL, Mahindra etc. and there after a brief stint with General Motors.

She had started a company: AJ Travels Pvt. Ltd. as she was not able to get a decent job for a few of widowed army jawans wives /daughters. So keeping this in mind she thought of doing a bit towards the society why not give them a job. She started it with nil capital in 2010 and today she mentor & help other women entrepreneurs plus also give them counselling, with grace of God AJ Travels Pvt. Ltd. is a successful travel and tour company .Apart from this she owns another firm Sartaj Associates which is into Chartered engineering and valuation services .

Apart from above, she is also launching women NGO which shall basically reach out to women to grow in their business.

Achievements and associations: ISB –Goldman Sachs women entrepreneur programme.



FEEGENIE appreciates the wonderful step of Mrs. Sartaj Lamba (MD & Founder, AJ Travels Pvt. Ltd.) towards the women empowerment and society welfare.

We proud to have such a great woman entrepreneur associated with us as an Associate DIRECTOR, Who has excelled into society welfare and achieved much in the respective field.

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